👋🏽Hello!
I’m Anjali
About me
I’m a self-taught Product Designer who transitioned from architecture to product design.
I excel at balancing multiple responsibilities—while learning motion design full-time, I also freelanced with various clients as a Product Designer.
I’m adaptable & flexible - I’ve collaborated with startups and scaleups across diverse domains, including B2B, B2C, SaaS, eCommerce, and digital marketing, helping to build and scale products.
My freelancing experience has also cultivated an entrepreneurial mindset, enabling me to approach design challenges with a strategic, results-oriented perspective.
I would describe myself as:
😎 A curious learner.
🎲 A boardgame lover.
🎨 Maker (currently working on a mandala design).
My core principles:
🤝🏽 I’ve loved working in close-knit teams and have collaborated seamlessly with distributed teams across Asia, Africa, and Europe.
🫶🏽 I value teamwork, readily asking for help and offering support to keep projects moving smoothly.
🔭 I approach projects with a focus on dependencies and scalability, drawing on my architectural background.
🌀 Fast-paced environments have taught me that while process matters, flexibility is key. Products evolve—talk to users and iterate.
💡Currently learning:
</> HTML, CSS, Javascript deep dive
֎ Leveraging AI for workflow efficiency
🔖Currently reading:
Think like a UX researcher by David Travis & Philip Hodgson
My current tech stack:
Experience
Product designer / XR Solutions
2024, Stockholm
Product designer / Fasuki
2024, Stockholm
Product designer / Flowbox
2023 - 2024, Stockholm
Product designer / Endorfinas
2022 - 2023, Barcelona
Product designer / The Asia Foundation
2022, SriLanka
UI/UX designer/ Freelance
2021 - 2022, India
Education
Motion Creative Diploma / Hyper Island
2022 - 2023, Stockholm
Bachelor of Architecture / Anna University
2013 - 2018, India
Skills
Design
User flows · wireframes · interaction design · UX design · UI design · information architecture · responsive design · design systems · prototyping · visual design · motion design · design patterns
Research
Competitor analysis · affinity diagrams · quantitative & qualitative research analysis · usability testing · A/B testing · storyboarding · heuristic evaluation · quality assurance
Collaboration
Detail oriented · team player · empathy · adaptability · problem-solving mindset · self starter · critical thinking